Friday, August 17, 2007

Novena Condo 80% Sold (Soleil @ Sinaran), Belying Depression Fears

Source : TODAY, 17 Aug 2007

Despite fears of dampened demand caused by the Hungry Ghost Festival and the US sub-prime crisis, a condominium near Novena Square managed to sell off 80 per cent of its 417 units in just four days, ahead of its launch today.

Soleil @ Sinaran, the latest lifestyle residential condominium by Frasers Centrepoint Homes (FCH), sold an impressive 173 units at its preview yesterday, following a private viewing at the weekend which saw 156 units snapped up.

Located close to the Novena MRT station, the units — ranging from studios to loft apartments and penthouses — are priced at an average $1,500 per square foot.

Designed to suit urbanites, the condominium — which, upon completion, will be the biggest development in the area to date — features a flagship partnership with Aramsa Spas, which will provide residents with private spa treatments.

“Discerning homebuyers today no longer just purchase the conventional ‘four walls’ but look for the X-factor,” said Frasers Centrepoint Limited’s chief operating officer Cheang Kok Kheong.

Other features include entertainment and spa pavilions and a sports bar on the sky terrace.

FCH will be launching two more development projects — an as-yet unnamed 302-unit development in Kim Yan Road in October, and a joint-venture project with Far East Organisation at Bedok Reservoir later this year. — Daphne Chuah

No comments: