Source : The Straits Times, Nov 23, 2007
THE first leisure and entertainment hub to go 24-hours in the heartlands has hit a slight delay in completion.
When ready, the 200,000 square-feet e!Hub will house 5 levels of F & B outlets, a Fairprice supermarket, a bowling alley and a karaoke centre. -- PHOTO: NTUC CLUB
The e!Hub in Downtown, East Pasir Ris, was to have opend its doors in November this year, but a minor change in concept has pushed back its opening date till at least the end of the first quarter of 2008.
NTUC Club, the leisure and entertainment arm of the labour movement, which runs Downtown East says an additional floor was added to the original four-storey designed building.
Built at a cost of $80 million, the e!Hub was to have featured an indoor amusement park, much like the Joypolis in Japan.
But that idea has also been shelved.
An entire floor was to have been devoted to this indoor amusement park concept.
It's understood that talks with a Japanese video gaming software and hardware developer fell through.
In its place, what NTUC Club calls, Nebocity - named after its youth membership arm.
Targetted at 12 to 21 year-olds, the fourth floor space will occupy a gaming zone, a cafe and a Cathay cineplex.
Also on the cards - what could be Singapore's largest children's indoor playground, at 40,000 square-feet.
'So over the last couple of months the concept has evolved a little...We're going to develop our Explorerkid. The concept will be changed from one that currently focuses on the kid's play area to families as well,' says NTUC Club Deputy CEO Lim Eng Lee.
This means accompanying parents can also look forward to a corner where they can relax and have a meal as well as a quick massage.
When ready, the 200,000 square-feet e!Hub will house 5 levels of F & B outlets, a Fairprice supermarket, a bowling alley and a karaoke centre.
The building will feature a 25-meter high ferris wheel holding 18 carriages, brought in at a cost of $1 million from Italian amusement ride manufacturer, Fabbri.
The wheel will be mounted on the outside of the building.
The latest development at Downtown East is primed to meet the upcoming Integrated Resorts head-on, but with a heartland twist.
NTUC Club says rates to its attractions will remain affordable to union members and Singaporean families.
Downtown East is also home to an outdoor amusement park, a water theme park and chalets.
With the e!Hub, NTUC Club hopes to raise its annual visitorship to Downtown East from the current 6 million to 8 million.
Hub not quite hubbing yet...
The first leisure and entertainment hub to go 24-hours in the heartlands has hit a slight delay in completion.
The e!Hub in Downtown East, Pasir Ris was due for completion this month, but a minor change in concept has pushed back its opening date till at least the end of the first quarter of 2008.
As Imelda Saad reports, the idea for an indoor theme park, much like the Joypolis in Japan, has also been shelved.
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